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| Today's
Top Videos: |
 | | Taking Keyword Research to the Next Level | | Are you getting the most from your keyword research? There are many tools that people can master, but to truly advance, people need to find the keywords their customers are looking for, their... | |
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 | | Online Marketing Summit: Educating Marketers | | WebProNews attends and covers many different conferences including the Online Marketing Summit. The founder of the event, Aaron Kahlow, tells WPN that OMS is different than other industry events... | |
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| Why
You Should Advertise on Facebook |
| "Every
Monday, SEO is a new industry." Facebook has a constantly evolving advertising
platform, and according to Addie Conner of Avenue100, it provides many new opportunities
for... |
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| Recent
Articles: |
| How To Identify A Social CRM Initiative |
| Hello ladies! (this is only funny if you have seen the Oldspice commercials, otherwise this is a bit awkward for all of us...) Over the past few weeks you may have seen that the Oldspice man has been responding to comments on youtube, facebook, and twitter by creating individual personalized messages for people essentially creating a type of collaborative relationship between the brand and the customer, but is the Oldspice campaign a social media campaign or a social CRM campaign?
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| How To Manage Your Social CRM Process |
| In the past week or so we covered a few interesting topics with easy to understand visuals (we hope). We looked at the difference between CRM and Social CRM (for those that are new here CRM = customer relationship management) and also explored the evolution of... |
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| How Vendors And Strategists Differ In... |
| After spending a lot of time speaking and interacting with vendors and strategists in the Social CRM space it became very clear to me that vendors and strategists (or consultants or analysts or whatever else you want to call them) are on a very different page when it comes to understanding... |
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| Gaining Insight On Individual Customers... |
| There is little doubt that customers are ruling the roost right now - to a point that should be of concern to business - and a reason to rejoice. On the one hand, because we are human, we love to complain and thus the virally negative press and publicity that a bad... |
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