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Gartner's CRM Rankings
By Line56.com
News Source
Article Date: 2003-03-21
Analyst group Gartner has released its latest customer relationship management (CRM) Magic Quadrant, and concludes that Siebel remains the indisputable category leader. The quadrant is a pictorial representation of how Gartner feels e-business software vendors stand within a given category represented by axis that divide into four boxes: leaders (big on both execution and vision), challengers (big on execution, not as big on vision), visionaries (long on vision, but less ability to execute), and niche players (narrow vision and execution alike).
Gartner looked at CRM as it pertains to both the business-to-business (B2B) and business-to-consumer marketplaces, and founded Siebel a leader in both categories. None of the other companies profiled were in the leader box in either the B2B or B2C category.
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About the Author:
Line56.com is a one-stop destination for executives seeking e-business knowledge - real time news and analysis; Viewpoint columns by industry experts; a proprietary company database covering the spectrum of e-business companies; cutting-edge research; and archives of Line56 magazine articles.
Line56 Media is becoming the leading source of global news and analysis on e-business technology and strategy. Through its integrated media platforms - magazines, websites, web events, research & custom publishing, and buyers guides & directories - the company delivers information on e-business and enterprise technology to corporate executives from all industry sectors. Line56 Media has headquarters in Los Angeles, and a publishing office in New York.
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