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Online Microsoft CRM Application Debuts

By CRMDaily.com
News Source
Article Date: 2003-03-21

"Certainly, Microsoft could muster the capital and resources to do this," said Aberdeen analyst Denis Pombriant, "but launching an online edition is not as simple as putting a wrapper on software. It is a whole new business plan and a sizable investment." Microsoft Business Solutions and partner Surebridge have introduced the first hosted version of Microsoft CRM, called CRM Online.

Surebridge, which recently acquired ManagedOps.com, another Microsoft partner that was developing a similar offering, is the first vendor to provide a Web-based version of Microsoft's recently unveiled CRM application.

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About the Author:
Industry analysts agree that exceptional Customer Relationship Management (CRM) is the greatest contributing factor to any e-business' success. CRM encompasses a wide range of topics relating to the technology and personnel infrastructure needed to provide successful customer service over the Web; such as Customer Loyalty, Personalization, Supply Chain Management, Live Interaction and much more. CRMDaily.com is your best resource for staying on top of what's happening in the fast-paced world of customer relationship management. CRMDaily.com features original news and analysis from our respected team of writers and editors, as well as a real-time headline news service that's updated 24-hours a day, in multiple languages. So you can always find current news and information on the products, technologies, and issues of critical importance to your e-business venture.




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