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Expedite CRM Implementation With Informatica On Demand
By Manoj Jasra
Expert Author
Article Date: 2008-11-06
Informatica Corporation (NASDAQ: INFA), today announced Informatica On Demand Data Synchronization Service for salesforce.com, the newest addition to its family of On Demand Data Integration Services. The new service automates the steps required to ensure that on-premise data is kept consistent and current with data in Salesforce CRM and the Force.com platform. Now, business users can easily synchronize all their Salesforce CRM information, including customer, product, opportunity and sales data.
"Informatica continues to move the integration market into the cloud with the release of their Data Synchronization Service for salesforce.com," stated Andrew Leigh, Director Platform Marketing, salesforce.com. "Data integration remains a critical success factor for not only our large enterprise accounts but also for our mid-market customers and our community of Force.com developers. With this release, Informatica offers a comprehensive family of on demand services to meet customer needs."
Fast And Easy On Demand Synchronization
Informatica On Demand Data Synchronization Service provides Salesforce CRM administrators with a simple self-service capability to expedite time to value from their CRM implementation while reducing their reliance on IT.
Key capabilities of the new Service include:
- Powerful mapping framework for designing multi-object transformations
- Intuitive web-based wizard with over 100 built-in functions for building transformation rules
- Flexible job orchestration for managing complex transformation rules involving multiple Salesforce CRM Orgs, files and databases.
- Simple web-based management console for monitoring all data synchronization jobs
- Support for Salesforce CRM and Force.com
"After comparing several solutions for integrating Salesforce CRM data with the rest of our IT systems, it became very evident that Informatica On Demand Data Synchronization Service was clearly the best solution for our needs," said Yvonne Tang, Business Systems Manager at New York Media. "We were pleasantly surprised to find that Informatica On Demand offered everything we needed in a single, affordable Software-as-a-Service (SaaS) package. Not only were we able to develop all our integration tasks and deploy them into production in a matter of days, but their services were by far the easiest to use and had the most modern and intuitive user interface."
Data Synchronization for Salesforce CRM administrators
With no software, hardware or cumbersome appliance to install or maintain, Informatica On Demand Data Synchronization Service is a Software-as-a-Service offering that provides a compelling and familiar value proposition to business users. It helps Salesforce CRM administrators improve their operational efficiency by automating and expediting the deployment of common data integration tasks.
Availability
Informatica On Demand Data Synchronization Service for salesforce.com is available today and is priced starting at $1,000/month. For further product information, please visit www.informaticaondemand.com
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About the Author:
Manoj Jasra is an online marketing veteran of almost 10 years who specializes in analytics, social/search strategy and mobile marketing. Manoj is currently a Sr. Strategist at one of Canada’s largest Telecommunications Companies, Shaw Communications Inc., where he leads Social Media, SEO, PPC and Web Analytics strategies. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients.
Manoj is a Professional Speaker having participated at events such as Emetrics, Web Analytics Xchange, WebTrends’ Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He authors Web Analytics World (a top 100 Online Marketing Blog) and consults through his firm Jasra Inc.
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